Skip Navigation LinksRBS Lynk > PREPAID CARDS > Closed-Loop
Close New Business with Our Closed-Loop Prepaid Card Solutions 
    
With RBS Lynk, you can offer your own proprietary gift card program or loyalty card program that tracks customer purchasing behavior and frequency of visits. Our closed-loop gift and loyalty cards operate on a secure, closed network that limits card acceptance to your store locations. Cards can be customized to include your business name, logo or artwork or you can choose designs from our prepackaged programs.

Our closed-loop prepaid card offerings include:

Gift Cards:

  • Increase revenue from existing customers, bring in new customers and encourage return visits with our closed-loop gift card program.
  • Gift cards are more secure than paper gift certificates since they can't easily be duplicated and transactions are performed at the point of sale.
  • The cards can be used in a variety of situations, including, merchandise credits, coupons, comps, and rebates
  • The cards can be loaded and reloaded in any amount in dollars and cents - not just in pre-set denominations like $25 or $50.
  • Automated card accounting since the transactions are captured through the terminal.
  • Free Web-based reporting to show real-time, transaction activity, including card activations, cancellations, purchases and balances. This information is also available via a toll-free number.
  • Multiple businesses like franchises of the same brand, members of the same association and cooperatives can share gift cards.
  • Your cardholders can conveniently access their card balances and view transaction history via a Website or by calling a toll-free number.

Loyalty Cards:

  • Promote repeat business and identify and reward your best customers for doing business with you.
  • Create exciting promotions to encourage spending and leverage customer buying habits to create targeted offers and promotions.
  • Our easy-to-use Web interface lets you define your own rewards program with helpful instructions and samples. It takes only a few minutes to set up a program and enter cardholder information.
  • Cards are more secure than paper-based punch cards which are plagued with fraud opportunities and are becoming obsolete.
  • More reliable information since points and rewards are tracked electronically.
  • Cards can be customized to include your business name, logo or artwork.
  • The program provides detailed customer information including purchase frequency.
  • Free Web-based reporting available so you can view instant account information, including card balances and rewards points. Cardholders can also check balances via the Web.